At Xficient Inc., I've had the opportunity to work at the intersection of client success, product development, and digital innovation. My role has evolved from managing client relationships to shaping product strategy and enhancing user experiences across multiple digital platforms.
CLIENT SUCCESS LEADERSHIP
Developed and implemented comprehensive client success strategies that transformed how we engage with customers throughout their lifecycle. This involved creating scalable frameworks that balanced personalized service with operational efficiency.
→ Designed onboarding processes that reduced time-to-value by creating clear milestones and success metrics
→ Built feedback loops connecting client insights directly to product development teams
→ Established proactive health monitoring systems to identify and address client needs before they became issues
Skills Applied: Customer Success, Strategy Development, Stakeholder Management, Data Analysis
DIGITAL STRATEGY
Led initiatives to reshape the company's digital footprint, working cross-functionally to create cohesive web experiences that aligned with business objectives and user needs. This involved both strategic planning and hands-on execution.
→ Conducted comprehensive audits of existing digital properties to identify improvement opportunities
→ Collaborated with design and development teams to implement modern, responsive interfaces
→ Optimized content strategy to improve SEO performance and user engagement metrics
→ Established brand consistency guidelines across all digital touchpoints
Skills Applied: Digital Strategy, Web Development, Content Strategy, SEO, Brand Management
Skills Applied: Digital Strategy, Web Development, Content Strategy, SEO, Brand Management
QUALITY ASSURANCE
Took ownership of product data integrity by developing systematic testing protocols that ensured accuracy and reliability across our platform. This work became critical as we scaled our data operations.
→ Created comprehensive test cases covering edge cases and data validation scenarios
→ Identified and documented data inconsistencies, working with engineering to resolve systemic issues
→ Established automated testing frameworks to improve efficiency and coverage
→ Developed data quality metrics and dashboards for ongoing monitoring
Skills Applied: QA Testing, Data Analysis, Test Automation, Documentation
PRODUCT MANAGEMENT
Contributed to product development by creating detailed PRDs that translated business needs and customer feedback into actionable development plans. This bridge role helped ensure alignment between stakeholders and execution teams.
→ Gathered and synthesized requirements from multiple stakeholder groups including clients, sales, and support
→ Wrote clear, comprehensive PRDs with user stories, acceptance criteria, and technical specifications
→ Facilitated prioritization discussions using impact vs. effort frameworks
→ Maintained product roadmaps and communicated updates to internal and external audiences
Skills Applied: Product Management, Requirements Gathering, Technical Writing, Roadmap Planning
UI/UX ENHANCEMENT
Enhanced product UI capabilities by identifying friction points in user workflows and collaborating with design and engineering teams to implement improvements. Focused on creating intuitive experiences that reduced complexity.
→ Conducted user research and usability testing to identify pain points in existing interfaces
→ Proposed and prototyped UI enhancements based on user feedback and industry best practices
→ Worked with developers to implement responsive, accessible interface components
→ Measured impact of UI changes through analytics and user satisfaction metrics
Skills Applied: UI/UX Design, User Research, Prototyping, Accessibility, Analytics